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Writing the Value Proposition: Part Two - A Point of Difference
Avatar Posted by Kimota 218 days ago (http://www.jonathancrossfield.com) View profile
Category: Business & Money
Second in the series of articles detailing my struggles in writing a company value proposition. If you don;t know what a VP is, it is the cornerstone of a company's marketing plan. If you want to convert more customers, you need one.

But they are a bitch to write.
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  1. Avatar Kimota
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